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ECOMMERCE PPC

ECOMMERCE PPC SERVICES BUILT TO DRIVE REVENUE AND PROFITABLE GROWTH

Ecommerce PPC isn’t just about increasing traffic;  it’s about turning ad spend into measurable revenue. We help online retailers scale performance across Google, Microsoft, and Amazon platforms, driving high-intent traffic and maximising return on ad spend.

 

 

Sustainable-Furniture-logo-white
Taunton Leisure logo White
BHS
Westbrook-Cycles
Trade-Radiators
Somerset-Toiletry
Showers-to-You
Caine-Leather
Sheffield-Mutual
Plum-Play
Rugby-Stuff
Alan-Wadkins
Outshine-Gaming
My-Motor-World
Lily-&-Bean
Lera-Jewellery
Litecraft
Kitchen-Door-Hub
JT-Atkinson
Factory-Direct-Flooring
Equine-Products
Cowheels-car-club
Sheffield-Mutual

PAID MEDIA FOR ONLINE STORES THAT WANT TO SCALE PROFITABLY

Ecommerce PPC requires more than launching campaigns, it requires constant optimisation, smart budget allocation, and a clear understanding of what drives profit.

We manage PPC across Google Ads, Microsoft Ads, and Amazon Ads. Our approach focuses on:

  • improving ROAS and efficiency
  • scaling high-performing products and categories
  • reducing wasted spend
  • aligning campaigns with commercial priorities
From feed optimisation to campaign structure and bidding strategy, we build PPC systems designed to support sustainable ecommerce growth.
HOW WE APPROACH ECOMMERCE PPC
1

COMMERCIAL PRIORITIES FIRST

We prioritise profitability, margins, and revenue, not just clicks or traffic.

2

STRUCTURED CAMPAIGN & FEED STRATEGY

We optimise product feeds, campaign segmentation, and bidding to ensure the right products are prioritised.

3

CONTINUOUS TESTING & SCALING

We test, refine, and scale what works, improving efficiency while growing revenue.

PPC TECHNOLOGY THAT drives ecommerce PERFORMANCE

Ecommerce PPC performance depends on agility, accuracy, and control, and that’s where technology plays a critical role.

We combine platform tools with third-party technology, in-house scripts, and feed optimisation frameworks to improve how campaigns are managed and scaled. This allows us to:

  • optimise product feeds to improve visibility and click-through rates
  • identify performance trends and opportunities faster
  • improve efficiency across large product catalogues

As a CSS partner, we also help reduce unnecessary costs in Shopping campaigns, improving efficiency without compromising performance.

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SCALE YOUR ECOMMERCE PPC PERFORMANCE

Let’s identify where your biggest growth opportunities exist, and build a strategy to capture them.
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working with mabo

ONGOING ACCOUNT REVIEWS-01

ACCOUNT & OPPORTUNITY REVIEW

We analyse your current campaigns, feed, and performance to identify inefficiencies and growth opportunities.

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STRATEGY ALIGNED TO PRODUCTS & MARGINS

Campaign strategy is built around your product performance, margins, and demand.

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STRUCTURED OPTIMISATION & TESTING

Campaigns are refined through controlled testing, feed optimisation, and ongoing improvements.

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REPORTING & PERFORMANCE INSIGHT

You receive clear reporting focused on revenue, ROAS, and growth opportunities.

ECOMMERCE PPC FAQS

Got questions about our Ecommerce PPC?

We've got answers! Here are some common queries to help you get some answers:

What is Ecommerce PPC?

Ecommerce PPC involves using paid advertising to promote products and drive traffic and sales through platforms like Google Ads and Microsoft Ads.

How do you measure success in ecommerce PPC?

We focus on revenue, return on ad spend (ROAS), and profitability, not just clicks or impressions.

Can ecommerce PPC scale my business?

Yes. With the right strategy, ecommerce PPC can scale revenue while maintaining efficiency and profitability.

Do you optimise product feeds?

Yes. Feed optimisation is a key part of ecommerce PPC, ensuring your products are visible and competitive across platforms.

LET'S REVIEW YOUR ECOMMERCE PPC STRATEGY

82%

average revenue increase

350+

happy clients across the UK

£40M

annual managed spend