STAY UP TO DATE on INDUSTRY INSIGHTS WITH OUR EXPERT ARTICLES 

When diving into the world of keyword research for a page, you often start with a basic understanding of potential keywords based on what the page offers. You know your products, services, or the content you're providing, and naturally, this gives you a preliminary idea of the keywords you might ...

As we approach the festive season in the UK, it's time for retailers and marketers to roll up their sleeves and prepare for one of the most exciting and critical periods of the year. Q4 is a time of festive cheer, gift-giving, and a shopping frenzy that drives revenue for businesses across the ...

Black Friday is an exciting shopping extravaganza that businesses eagerly anticipate every year. Shoppers are on the lookout for the best deals, and it's the perfect opportunity for your business to shine. To help you maximise your sales potential this Black Friday, we've put together a list of 12 ...

As the chill of autumn sets in and the golden leaves start to fall, there's more than just the hint of winter in the air. For eCommerce businesses, the year's final quarter marks the beginning of the most exciting and competitive season - Q4. It's the time when online traffic surges, shopping carts ...

The world of e-commerce advertising is tricky! It’s a great big space full of product inventories just waiting to be discovered. Annoyingly, you’ve probably found some of your finest offerings are getting overlooked! We feel you, it’s frustrating.

Well, we’re pretty sure nobody has told you… either way, WELCOME! This is our little ‘How to use ChatGPT’ guide, and quite possibly the last one you’ll ever need (Okay, that might be a tiny exaggeration).

The way users search for information and products on the internet has completely evolved over the last several years. Traditional search engines, once the go-to for finding relevant content, are starting to feel the effects of this shift in user behaviour. But amidst this change, a powerful avenue ...

As we’re SURE you’ve already heard (many times), Google Analytics (GA) is undergoing a big shift from Universal Analytics (UA) to GA4. As of tomorrow, UA will stop processing new hits, and the same goes for 360 analytics properties starting October 1st, 2023. So now we’re on the eve of the ...

We recently had the privilege of attending Amazon's ‘Prime Day Summit 2023’, where we gathered valuable insights on how to make the most of Amazon Prime Day and we just had to share some of the insights we heard! While the official date has not been released yet, we highly recommend getting all ...